CrowdStrike lost $5.4B, Sonos stumbled into a $500M crisis – and they’re not alone. Learn battle-tested leadership strategies to protect your organization from quality catastrophes that can shake your business to its core.
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For engineering leaders at every level, quality failures aren’t just technical issues – they’re difficult stakeholder conversations, team morale impacts, and business risks. Recent examples like CrowdStrike’s $5.4B impact on Fortune 500 companies and Sonos’s $500M ongoing crisis demonstrate how quality decisions at the leadership level can cascade into major business crises.
This talk explores quality through a leadership lens, revealing how engineering leaders can protect their organizations from costly failures through strategic decision-making. Drawing from my journey from QA engineer to CTPO, I’ll share insights about translating quality risks into business impact, influencing organizational strategy, and building resilience at the leadership level.
We’ll examine how successful engineering leaders navigate the complex balance between growth, speed, and quality. Through real case studies and personal experiences, you’ll learn how to make quality visible in executive discussions, influence strategic planning, and build organizational structures that prevent million-dollar mistakes.
This isn’t a talk about testing processes or quality practices – it’s about executive decision-making, organizational strategy, and leadership approaches that protect your business. You’ll learn how to position quality in board discussions, manage stakeholder expectations, and make strategic investments that prevent costly failures.
Key takeaways
- Learn how to effectively communicate quality risks and their business impact to influence strategic decisions at any leadership level
- Master practical strategies for building quality-focused organizational structures that prevent costly failures, whether you’re leading a team or a division
- Discover how to elevate quality conversations from technical metrics to business strategy, making quality visible and valuable to all stakeholders
