London

June 28–29, 2027

New York

September 15–16, 2026

Berlin

November 9–10, 2026

How to run software in customer environments

The architecture decisions behind every data-residency request

Michael Hill

Date & time

17:00

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Software vendors are increasingly being asked whether their product can run inside a customer’s environment. Two-thirds expect to offer self-hosted solutions as an option going forward, with a real competitive upside for those who nail it. 

The request is agreed by sales; the operational load falls to engineering. When incident response and rolling out upgrades happen across a growing number of separate environments, ownership of that work isn’t always clearly assigned. What starts as a single self-hosted build tends to multiply, and each one needs the access and infrastructure layer that turns a one-off deployment into something that can be operated at scale. 

The teams handling this well treat it as an architecture decision from the start, with a deployment model that holds up and a clear operating framework for maintaining it afterwards. During this panel, specialists in data residency and enterprise deployment models will dig into what it actually takes to turn a one-off deployment into something that can be operated at scale.

Key takeaways:

  • Launch a self-hosted deployment option without turning it into a second product your team has to maintain forever
  • Keep feature parity and secure access in place as that one deployment turns into dozens
  • Manage the operational problems that come with running software in someone else’s cloud environment

panelists:

Moderator:

Michael Hill

LeadDev
Editor